chasen is a fictional brand we designed at hayanezu. nothing here is for sale. back to hayanezu

the line

five products. each one has a shiny part and a matte part.

  1. no. 01

    matcha cloud cleanser

    for a face that feels clean and soft, never tight.

    texture
    gel, then foam
    scent
    matcha and a bit of cucumber

    see it up close

  2. no. 02

    rose milk essence

    fresh, dewy-feeling skin and a soft rose scent.

    texture
    thin and milky
    scent
    rose, and something like warm rice

    see it up close

  3. no. 03

    mochi cream

    skin that feels soft and cushioned, like after a long bath.

    texture
    thick and bouncy
    scent
    strawberry milk

    see it up close

  4. no. 04

    rice dew mist

    a cool, fresh pause in the middle of the day.

    texture
    very fine, cool spray
    scent
    steamed rice and yuzu peel

    see it up close

  5. no. 05

    lip mochi balm

    soft, comfortable lips with a little shine.

    texture
    soft, a little shiny
    scent
    matcha and honey

    see it up close