Hayanezu

Websites and brands that are actually yours.

Brand and website, cleared and owned. Built in Lausanne in French, German or English, with trademarks handled by DO Innovations upstairs. Files, access and agreed rights handed over. You stay in control.

The website offer

Your website, built around your business.

One offer, shaped around what your business needs. We agree the pages, features and final price together before we start.

SEO, A or A+ security headers and generative AI discovery are always included.

Your business website

From CHF1’000

No fixed page limit. We define the right scope together.

One language included. Need more? Let’s discuss.

  • Responsive design and a contact form
  • Technical SEO and structured data
  • Security headers rated A or A+ at launch
  • Preparation for discovery through generative AI
  • Launch, source files and access handed over

Explore the offer →

Selected work

Mr.Wh!te homepage

Mr.Wh!te

Swiss band website, with sections for the band, live performances, show dates and music.

View project →

Markling homepage

Markling

Intellectual-property education website, with basics, articles, quizzes and a game.

View project →

DO Innovations homepage

DO Innovations

Website for the Swiss IP firm Hayanezu belongs to, with services, insights and useful links.

View project →

What you get either way

  • Fast.

    No bloated platforms or six-month builds.

  • Yours.

    Source files, code, accounts and credentials are handed over.

  • Secure.

    Security headers, HTTPS and very little to attack, configured at launch rather than after an incident.

  • Findable.

    Semantic markup and structured data help search engines understand your site. An llms.txt guides AI tools that support it.

  • Protected.

    When trademarks, copyright or ownership matter, the IP specialists at DO Innovations are upstairs.

Services

Brand. Website. Launch.

  • (01)

    Branding

    Names, logos and visual identities made for real businesses rather than presentation decks. Identity systems that work on a website, a proposal, a business card and everything that comes afterwards.

    Branding →

  • (02)

    Websites

    Fast, static-first websites designed and built around the business. No WordPress maintenance treadmill. No proprietary agency CMS. No unnecessary machinery. Just a good website that loads quickly and can be handed over properly.

    Websites →

  • (03)

    Brand + Web

    For companies starting something new, or rebuilding from scratch. Identity and website are developed together, available as DO Innovations’ Brand & Web Launch from CHF 4’400: name and logo creation, a static website, a Swiss trademark filing in 3 classes by DO Innovations, business card design and full handover of files. Legal and IP services are provided separately by DO Innovations SA under its own engagement terms.

    Start something →

We like boring
technology.
Not boring design.

For most company websites, the technology should disappear into the background. We build static-first websites because they can be extremely fast, secure, portable and low-maintenance.

There is no reason to operate a database, a CMS core and a collection of plugins when the website does not actually need them. Fewer moving parts for us. Fewer dependencies for you.

  • Fast by default

    Pages can be served directly rather than assembled from a database on every visit.

  • Very little to maintain

    No CMS core and plugin collection requiring constant updates.

  • Easy to host

    Where practical, the site can live on infrastructure contracted directly by you.

  • Easy to move

    The site consists of files. Those files are handed over.

  • Less to attack

    No database to inject, no CMS admin to brute-force, no plugin left unpatched.

Static is not right for everything, and we will say so. Applications, large e-commerce systems, complex user accounts and highly dynamic platforms may need a different architecture.

How we build websites →

After taking care of web and branding, it's time to take care of your intellectual property

Most branding projects eventually produce questions that aren't really design questions.

  • Can we use this name?
  • Can we register the logo?
  • Who owns the work?
  • Can we use this font?
  • What happens to work created by freelancers?
  • Should we file the trademark before launch?

Hayanezu is the Brand & Web Studio of DO Innovations SA, a Swiss intellectual property firm. When a project calls for trademark searches or filings, copyright advice, rights assignments, domain strategy or other specialist IP work, DO’s specialists are already on hand.

No awkward handover to a law firm seeing the brand for the first time after everything has already been designed.

Meet DO Innovations →

Legal services are provided separately by DO Innovations SA under its own engagement terms.

Process

Less agency theatre.
More shipping.

  1. Scope

    We agree on what needs to exist, what doesn't, who decides and what success looks like.

  2. Make

    We design and build in short cycles. You see real work early.

  3. Ship

    The website goes live on infrastructure you control wherever practical.

  4. Hand over

    Files, access, documentation and applicable rights are handed over as agreed.

  5. Stay or go

    Keep working with us. Work with someone else. Take it in-house. It is your project.

Questions

Straight answers.

What is Hayanezu?

Hayanezu is the Brand & Web Studio of DO Innovations SA, a Swiss intellectual property firm in Lausanne. We design brands (naming, logos, visual identities) and build fast, static-first websites, then hand over the files, access and agreed rights.

Where are you based, and which languages do you work in?

Chemin de Bon-Abri 26a, 1007 Lausanne, Switzerland. We work with companies across Switzerland, in French, German and English.

How much does a website cost?

Your business website from chf 1’000. No fixed page limit. We define the right scope together. One language included. Need more? Let’s discuss. SEO, A or A+ security headers and generative AI discovery are always included. The quote confirms the pages, features, languages, review rounds, schedule, final fee and applicable VAT treatment before you commit.

Can you also handle trademarks?

Yes, through DO Innovations SA, the IP firm the studio belongs to. Trademark searches and filings, copyright advice and rights assignments are provided separately by DO Innovations SA under its own engagement terms. For new companies, name, logo, website and a Swiss trademark filing come together as the Brand & Web Launch, from CHF 4’400.

Who owns the website when it is finished?

You do. The domain is registered to you or your company wherever practical, hosting is contracted in your name wherever practical, and source files and applicable rights are handed over as agreed in the contract.

Need a brand,
a website, or both?

Brand & Web Studio · Lausanne, Switzerland · A studio of DO Innovations SA.